How long before the NFL shuts this site down?

They claim "Vick" is a fictional character, but the title bar on the site clearly says "Michael Vick", they're using his likeness, number, and NFL colors all without permission.

UPDATE (8/8): That was fast. It's only Wednesday and the toy has already been radically changed. The colors and likeness are much different, although they are still using the name. Something tells me they either got cold feet or were warned about the dangers of treading on the NFL's copyrights.