Ravenwood - 08/04/05 07:00 AM
Beauty apparently isn't in the eye of the beholder, as Britain's Committee of Advertising Practice is telling liquor companies to put more ugly people in their ads.
Upset by an ad for Lambrini wine coolers that showed three fun-loving single gals "hooking" a hunky bloke, the prissy bureaucrats wrote, according to the Times of London: "We would advise that the man in the picture should be unattractive � overweight, middle-aged, balding etc."Since good looking people don't need alcohol to get together, I guess truth in advertising rules do technically apply. Maybe they should show the women "hooking" the hunky guy and waking up with the "unattractive, overweight, middle-aged, balding" guy.In fact, the CAP's new rules forbid "the implication that drinking alcohol is essential to the success of a social occasion" and mandate that "links must not be made between alcohol and seduction, sexual activity or sexual success."
links must not be made between alcohol and seduction, sexual activity or sexual success
Hasn't that link already been made, and proven constantly throughout recorded history?
Posted by: roger at August 4, 2005 8:03 AMI'm ready for my casting call if they take your advice! But I'd want further truth in advertising and have those women wake up smiling.
Posted by: Drew at August 4, 2005 2:40 PMMake 'em use Ted Kennedy sans shirt. That will teach the bastards.
Posted by: mikem at August 5, 2005 2:47 AM"Maybe they should show the women "hooking" the hunky guy and waking up with the "unattractive, overweight, middle-aged, balding" guy." You mean it works that way for women, too?
Posted by: markm at August 5, 2005 1:33 PM(c) Ravenwood and Associates, 1990 - 2014
